Chicano Culture is an essential part of of Southern California; from Los Angeles to San Diego Hispanics have embraced the Chicano culture as apart of their identity.
Living in Los Angeles it is common to see tattoos, like the one posted below; two masks, one with a sad face and one with a happy face. This piece is titled, “Smile Now, Cry Later”.
Chicano tattoos were at a rise when gang violence was prominent in the city of Los Angeles in the 90’s. The “Smile Now, Cry Later” tattoo symbolized, having to do whatever needed to be done, with a smile, so no one would deem you as weak; then the cry about it later once you were alone.
Original tattooing began with a style called “Traditional Tattooing”, this really became the foundation for all tattooing styles and was most common among marine men, who were out at sea.
Traditional tattoos look like the drawings you see on a Sailor Jerry bottle or packaging. Typically these drawings include anchors, women, boats etc. Overall, they are very colorful and simple tattoos.
When Mexicans started to migrate over to the states and raise their families, the young kids or young adults could not relate to the “Traditional” style of tattooing.
Pioneer tattoo artists like Freddy Negrete paved the way for hundreds of other tattoo artists to continue and perfect the black and grey tattoo style. East Los Angeles was the hub for tattoo artist who were actually tattooing Chicano Art.
In the 90’s if you were a male or female and you had a Virgin Mary, your last name, a portrait of your mom, maybe even a tattoo of your car, anywhere on your body, you were seen as gang affiliated.
So many tattoos that were created during those times for certain people with a specific lifestyle, symbolized so much them. Tattoos were an essential accessory and have become so mainstream.
Chicano culture had such an impact on the history of California that it has spread throughout the world.
For instance, in Japan the Chicano culture has its own level of popularity among a vast group of people. Walter Thompson Hernandez, calls it “Cultural Exchange”, in his article titled, “How My Southeast LA Culture Got to Japan”, published in the New York Times.
The impact of cultures and the accessories that come with them, are important and in most cases timeless.
Photo by Dave Sanchez






